Tesla, a company that has been striving to create the best electric vehicles on the market, now faces the challenge of overtaking its new enemy. Say hello to Rivian.

This company is almost like no other, mainly because it has created one of the world’s first pickup trucks. Their mission was basically to create something to make the planet a little better. Not only do they create the truck, but an SUV will also be available in 2021. The startup, I believe, will be a major advance in the future of electric vehicles, and will truly make the planet a better place.

What can you do to to lower your carbon emissions? Will you think about transitioning into a fully electric future?

(The first episode of NORTH dropped yesterday! Go and take a listen.)